At MKCC we were recently sent a thank you card from one of our customers and this has inspired us to share 5 simply tips to improve customer care
1. Adopt a Culture of Care
Customers will only receive the level of care they expect if every member of your organisation understands that the needs of the customer should always be the top priority.
At MKCC we understand that organising an event, conference or meeting can be challenging. This is why we take the time to explain to our staff why customer care matters and the impact good customer care can have not only on our customers but on the events and conferences they run.
2. Keep your Promises
There is nothing more likely to incur the ire of a customer than a broken promise. Do not be tempted to make commitments that you cannot honour just to make a sale.
When you organise your conference with us, we promise that we will pull out all the stops to make it happen. Still, if we know can’t deliver what you want, we will be upfront and honest from the start.
3. Identify Needs
You can better care for your customers (and increase your sales) by considering their needs above all else. This might mean going as far as changing your service model/template – or it might just be as simple as considering ways that will make dealing with your business a more pleasant experience for customers.
We are passionate about listening to customers’ needs and working out a plan that meets those needs. We understand that meetings and conferences come in all shapes and sizes and at MKCC, you can be assured that we will be proactive in not only identifying potential requirement, but finding the right solution for you.
4. Start with a ‘YES’
It is easy to underestimate the power of positivity. Wherever possible, your default position should be to say ‘yes’. Customers understandably react badly to negativity, but appreciate it when businesses actively try to solve their problems with optimism not pessimism.
At MKCC we pride ourselves on being flexible and active seek every opportunity to fill any gaps. We know that while challenges are, well, challenging, they serve to continually improve the service we offer.
5. Listen to Feedback
No-one has as good a view of your customer care as your customers themselves – so you should make sure that you are listening to them. Take the time to get their feedback as it’s not something that is freely offered by every customer. This may require implementing something like a Customer Evaluation Form, or could be as simple as a follow up call by one of your team.
Our relationship with our customers is at the heart of our business and we are committed to listen and act to improve the service that we provide. We have successfully built great relationships with businesses because we have listened to their feedback and made adjustments where required.
